Twitter is the social network used to follow all the events of Expo2015, with live twitting (photos and videos) and Periscope, the new Twitter App for live streaming with smartphone.
We create specific hashtags to follow and promote some events or initiatives. We launch calls to interact with users, knowing and involving them, in order to communicate the initiatives in a different and better way. Twitter is also the channel for promoting the contents and the initiatives of Participants.